Facebook Marketing Strategies That Improve Your Conversions By 300%

March 3, 2010

From the Office of Lolita Davis, eCoach and Author

Facebook is THE most powerful social media site available to the marketing industry today, and it continues to grow everyday. Today, I am going to give you INSIDER ACCESS to six powerful Facebook Marketing Secrets that you need to know to start generating 25-30 leads per day using just this one media site.

First off, let me give you a short history and current stats on Facebook. It is currently the third most visited site on the internet according to Alexa.com. The latest 2009 stats estimate the world internet users as 1.7 billion. Facebook pulls a staggering 29 % of all the global internet traffic to their site – another staggering figure of 510 million users. All this and you can set up an account for FREE.

So my friends, why is this THE most powerful social media tool in the network marketing industry today?

Because it promotes the two most potent marketing techniques:

ATTRACTION MARKETING
VIRAL MARKETING
and, it’s FREE

Facebook was originally created to develop trust, friendship and lasting relationships. As a network marketer: Remember, once people know and trust you they will follow you and join your opportunity. Here is the plain truth…people join you and not your opportunity. Provide VALUE and you will be rewarded with leads.

When people become magnetically attracted to what you have to offer, this network marketing technique is called ATTRACTION MARKETING. Once it catches on, it will literally allow you to dominate your MLM and explode your downline. With this form of marketing, instead of being the Hunter, you are the Hunted. You aren’t ever worried about calling leads or rejection because everyone that you contact will already know and trust you.

Facebook also promotes viral marketing because there are many different channels you can use to network market. As your friendships grow, they will tell their friends, whom in turn will tell their friends. Your network is now literally in the thousands’. All ready to receive your message. Again, the best part about these marketing strategies is that they are all FREE.

THE SECRET SAUCE: Use this process to make others aware of your presence…………

Identify groups that contain your customer base

Find your industry
Create your niche
Network with those whom have similar interests

TIP: Identify the leaders and key people in these groups and solicit them for friendship with pre-customized personal messages.

Research Your new Facebook friends’ profile and messages

Keep track of the people they engage with.
Note what they converse about.
Note their status messages.
Note which topics and styles of messages seem to drive the most interest and response.
Note the things they do NOT write about.

Begin To Participate In The Conversation

Update your status on a daily basis.
Visit different friend sites and write messages WITHOUT a business tone. Begin with three or four each day, at various times. When a message gathers a response, then respond with the same frequency as you would in a natural conversation. Otherwise hold back. You are building goodwill, not prominence.

Add friends and Mix Gently

Draft a message to ask for friendships, one that sounds personable, and keep it handy.
Request friendship from other people who converse frequently with your Facebook friends. Don’t try to add everyone all at once (or your account may get cited).
Approve all requests for friendship from others.

Be a leader

Start Your own group.
Write articles on your own website’s blog, articles that extend and expand on topics from Facebook. Then, message your Facebook friends with a link.
Respond and Celebrate other members’ news. Congratulate them and retell their story to your own friends.
Be a professional. Add value.
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